Cookie Policy
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1. Introduction
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Our website and mobile application use cookies to enhance your user experience, analyze traffic, and provide personalized content. This policy aims to inform you about the use of cookies and your rights regarding their management.
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2. What is a cookie?
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A cookie is a small text file stored on your device (computer, mobile phone, tablet) when you visit a website or use a mobile application. It collects information about your browsing activity to optimize your online experience.
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3. Other Tracking Technologies
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In addition to cookies, our website and mobile application may use other tracking technologies to improve your experience and optimize our services. These technologies include:
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Web Beacons (Pixel Tags, Tracking Pixels): These are small graphic elements embedded in web pages or emails that allow us to track your interaction with specific content. They are often used to measure the effectiveness of marketing campaigns or analyze how you navigate our site.
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SDKs (Software Development Kits): Primarily used in our mobile application, these third-party tools enable the integration of features such as performance analytics, personalized advertising, and user authentication. Unlike cookies, which are stored in the browser, SDKs function directly within the application and may collect information such as device identifiers, operating system details, or in-app activity.
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Although these technologies differ from cookies, they serve similar purposes and may be used by us or third-party partners to collect data about your use of our website and application. We encourage you to review the privacy policies of these third parties to better understand how your information is processed and to exercise your privacy rights.
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4. Different Types of Cookies
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There are several types of cookies, each serving a specific purpose:
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Essential Cookies: Necessary for the proper functioning of the website or application.
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Analytical Cookies: Used to measure and analyze audience engagement.
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Advertising & Marketing Cookies: Help display ads tailored to your interests.
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Social Media Cookies: Facilitate integration with third-party platforms.
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5. The Cookies We Use
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We primarily use three types of cookies:
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a) Essential Cookies
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These cookies are strictly necessary to provide our services. For example, they allow you to log in, remember your preferences, and protect your account by detecting malicious activities.
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b) Analytical Cookies
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These cookies help us understand how users interact with our site and application. They allow us to collect anonymous data on the number of visitors, the pages viewed, and the time spent on each section. This helps us continuously improve our services.
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c) Advertising & Marketing Cookies
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These cookies are used to display relevant ads based on your preferences and browsing behavior. They also help limit the number of times you see the same ad and measure the effectiveness of marketing campaigns.
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d) Social Media Cookies
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These cookies facilitate the integration of content from third-party platforms such as Facebook, Instagram, TikTok, or LinkedIn. They allow you to share content and interact with our posts directly from our website or application.
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6. Use of Third-Party Cookies
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Our website and mobile application use third-party cookies provided by external partners, such as analytics, advertising, and social media services. These cookies allow these third parties to collect and process certain data related to your browsing activity to improve the services offered, personalize content, and provide targeted advertisements.
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We ensure that we only collaborate with reputable partners who comply with applicable data protection laws, including the Personal Information Protection and Electronic Documents Act (PIPEDA) in Canada. However, these third parties are responsible for managing the data they collect through their cookies. We recommend that you review the privacy and cookie policies of Google and Meta to ensure they meet your expectations and personal data protection requirements.
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By continuing to use our website or mobile application, you agree to the integration of these third-party cookies. You can manage your cookie preferences by adjusting your browser settings or using the options provided in our application.
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Cookie Google Analytics
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We use Google Analytics, a service provided by Google that utilizes cookies and other data collection technologies to gather information about your use of the website and our mobile application. This helps us generate reports on usage trends for both the website and the mobile application.
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We do not use Google Analytics for advertising placement through their service.
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To understand how Google collects and processes data, you can review their Privacy Policy and Terms of Service by visiting https://policies.google.com/technologies/partner-sites. You can disable Google Analytics on your browser by downloading the opt-out add-on available at https://tools.google.com/dlpage/gaoptout.
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7. Managing Cookies
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You can configure your browser or mobile device to accept, refuse, or delete cookies. However, some features of our website and application may be limited if you disable certain cookies.
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For more information on cookie management, please refer to your browser settings or your mobile device's privacy options.
If you have any questions regarding our cookie policy, please feel free to contact us using the contact form at the bottom of this page or by email at info@firstsightapp.ca.
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